Christian Herren
2.2

Olympic Games 2024


Conception and overall realisation of an exhibition pavilion of Switzerland Tourism at the Maison Suisse, Swiss Embassy in Paris, during the 2024 Summer Olympics. Curation and scenography in collaboration with Johnny Graf, USM Haller and Truffer AG. Accompanying measures: design of various communication strategies and PR work.



© Photo by Flavio Karrer.

The agency curated the "Liaisons Suisses" exhibition for the House of Switzerland/Switzerland Tourism in the garden of the Swiss Embassy in Paris. Until the end of September 2024, 45 unique objects from five centuries of Swiss history await visitors: the X-ray machine of Saint-Exupéry, who studied in Fribourg, a folk mask from Valais exhibited at the 1937 World Fair and the necklace of the Lucerne gallery owner Angela Rosengart, immortalised by Pablo Picasso. The evening gown worn by Ursula Andress in the first James Bond film, a very early “Traccia” table by Meret Oppenheim and a sculpture by Valentin Carron are also on display. The structure of the exhibition pavilion, consisting of the iconic USM Haller modular furniture system and the Graubünden stone floor by Truffer AG, which can also be found in front of the Federal Parliament, offers unique insights and views.

Opening hours
From 24 July to 11 August 2024, during the Olympic Games
Mon - Sun, 11 am - 11 pm.

From 27 August to 8 September 2024, during the Paralympic Games
Mon - Wed, 2 pm - 10 pm / Thu - Sun, 11 am - 10 pm.

Embassy of Switzerland in France
142 rue de Grenelle, 75007 Paris

© Photos by Flavio Karrer.